A corporate acquisition results in a client with a new name, brand, visual identity, and employees all over the globe to bring onboard. How do you keep such a brand alive?
The Best of Brand Awards. The Community Champion Awards. The Finance Awards. The Award of Excellence. All these (and more) are now familiar names inside Thomson Reuters, thanks to Cleveland Design's spearheaded initiative to create a unified and sustainable online competition framework.
You're standing in front a group of potential clients in a dark conference room, fiddling with the wires that should connect your laptop to their projector.