Work > identity

Sensitech, the leading provider of automated "cold chain" monitoring systems, came to us in need of an updated visual identity system.
They needed a cleaner, more scientific appearance that reflected the advanced technology and accuracy of the solutions they provide. We created a corporate logo that convey's Sensitech's leadership position as an innovative pioneer in new technologies and services within their industry. Then we created a product logo family, built with strong colors and a style that mirrors the main logo, providing a cohesive, well-organized brand across Sensitech's entire family of products and services.

http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/sensitech_logo_2_a.png

This non-profit group supports youth community sailing organizations and sponsors fundraising sail events.The logo we developed was inspired by the freedom of the wind in the sail and the strength of patriotic colors.

http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/am_classic_logo_a.png

Cara Group Travel is a New England based Tour Operator specializing in Group Travel to Europe, with a particular focus on Ireland. Using a play on an Irish knot, we designed the logo to be dynamic, fluid and open, yet with an inclusive feel.

http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/cara_a.png

Cedrus provides solutions, tools and expert services designed to allow organizations to adopt the latest technology advancements around process, mobile and cloud in order to innovate and foster business transformation.

Along with the logo, Cleveland designed a new website, print collateral, and exhibit art as part of a comprehensive campaign.

Launch Website >
http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/logo-big-02.png

This new identity was designed to reflect the solid, yet diverse and multi-tiered level of services that East End House provides to the community. With the inviting path into the house, the logo represents the nature of this community center as open and inviting to everyone.

http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/eeh_logo_a.png

The identity mark that we created for Emmanuel Episcopal Church brings the viewer inside the suggested cross shape. The outside lines form a shape that references reaching out, with graceful extensions, that suggests a flower image.

http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/eec_logo_a.png

For the release of its Origin 8 graphing software, OriginLab asked us to create a new logo mark that would complement the existing type treatment logo, as well as the new branded design for packaging and collateral. Our challenge was to create a simple, memorable mark for a very complex subject. We combined a graph background with a focus point of a glass-like sphere to highlight the software's scientific focus and precise detail.

http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/origin8_logo_a.png

When Potted Up started up, they called Cleveland Design to create their identity and bring it to life. The logo is fun, yet sophisticated, and the growing plant lets the viewer imagine all the possibilities in their own garden.

http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/pup_logo_a_0.png

We helped the Stamford Sailing Foundation, a nonprofit dedicated to educating youth through sailing, embark on a new course for its branding. We worked with them to re-brand under an evocative, new name: Young Mariners. Then we created a bold, new visual identity that conveys how the program helps guide its young participants to positive, new destinations.

http://www.clevelanddesign.com/sites/default/files/imagecache/medium-580/portfolio/images/ym_logo_a.png